Youth Pulse 2025: Key Trends & Winning Research Practices

Opeepl Youth Pulse, Wave 3 (September, 2024)

A 75-page report packed with actionable insights to help brands navigate the dynamic youth market (15-27 y.o. consumers).

Download your copy:

Get the Youth Pulse Wave 3 report for your category

Contact us at contact@opeepl.com to learn more about what’s included and to purchase a comprehensive insights report in one of the following categories:

Food

€500

Non-Alcoholic Beverages

€500

Alcoholic Beverages

€500

Fashion

€500

Personal Care

€500

Webinar “Youth Pulse 2025: Key Trends & Winning Research Practices”

November 21, 2024, we hosted a live webinar to present the key findings from Wave 3 of the Youth Pulse Study. Watch the recording of the webinar on demand:

Some of the topics covered during the webinar included:

✅ What is trending right now in Food, Non-Alcoholic & Alcoholic Beverages, Personal Care/Cosmetics, and Fashion categories

✅ How young consumers perceive and use the online marketplace Temu

✅ Which media habits and social media platforms will pioneer the trends in 2025

✅ How to engage young consumers for your studies: best surveying & incentivisation practices

Explore previous waves of Youth Pulse Study

See Wave 1 and Wave 2 reports: