Webinars
Explore our on-demand webinars, where we share insights from our Youth Pulse Study
Watch Youth Pulse webinars
As Gen Z and young millennials (15-27-year-olds) become the largest consumer segment in global markets, it is crucial for businesses to understand this audience’s values, beliefs, and behaviours to adapt to the evolving consumer landscape.
Explore our on-demand webinars, where we walk you though the most compelling insights discovered in our Youth Pulse Study—an ongoing tracker in EU5 countries designed to help you stay close to the latest trends in the youth market.
Youth Pulse 2025: Key Trends & Winning Research Practices
Youth Pulse, Wave 3 (November 2024)
Winning the Hearts of Gen Z Consumers
Youth Pulse, Wave 2 (June 2024)
Understanding Gen Z: Navigating New Consumer Landscapes
Youth Pulse, Wave 1 (January 2024)
Download Youth Pulse reports
Discover more 15-27 y.o. consumer insights in our Youth Pulse reports:
Wave 3
Sep, 2024
Wave 2
May, 2024
Wave 1
Oct, 2023